How Generative AI Can Create or Destroy Value: Insights into Data This Week

Introducing Gen AI: Unlocking the Power of Artificial Intelligence

Welcome to the thrilling world of Gen AI, where creativity meets productivity and innovation knows no bounds. In this blog post, we delve into the latest research from the Boston Consulting Group (BCG) on the impact of generative AI on enterprise data leaders. Brace yourself for a captivating journey that uncovers the secrets behind the success and failure of chief data officers. Let’s explore!

Improving and Destroying Productivity with Gen AI

Imagine a tool that can skyrocket productivity by 40%, enabling individuals to reach levels of performance previously unimaginable. That’s precisely what happened when participants in the BCG study embraced gen AI for creative product innovation. However, when it came to business problem solving, things took an unexpected turn. Participants who used gen AI actually performed 23% worse, despite knowing the possibility of wrong answers from the tool. Gen AI, it seems, is a double-edged sword, instilling trust when it shouldn’t and raising suspicions when it should. Unleashing its power requires a delicate dance between competence and caution.

How to Prioritize Generative AI Use Cases

Selecting the right use cases for enterprise gen AI applications can be a daunting task. But fear not, for we bring you the “MT-CAC” acronym, a blueprint for success. Multi-Modal, Trusted, Current, Applied, and Contextual – these five key elements determine whether a use case is ripe for the gen AI revolution. Drawing inspiration from organizations like Wendy’s, Mayo Family Foundation, Walmart, Wayfair, and Bloomberg, we uncover the secrets behind their gen AI triumphs. Discover how data quality holds the key to unlocking the full potential of gen AI and learn to navigate the fine line between FOMO (Fear Of Missing Out) and FOMU (Fear Of Messing Up) in gen AI execution.

Are Data Leaders Set Up to Fail?

In the ever-evolving landscape of data-driven decision making, establishing a data culture within companies is crucial. However, recent statistics reveal a concerning decline in the number of companies fostering a data culture. While 28.3% of companies had successfully established a data culture in 2019, this number plummeted to a meager 20.6% in recent times. Something isn’t quite right, and we’re here to shed light on the situation. Join us as we uncover the reality behind data leaders being set up for failure and explore possible solutions to reverse this disheartening trend.

Unlock the Potential of Gen AI with the CarCast Extras

As a bonus treat, we also bring you some fascinating extras to enhance your journey through the world of gen AI. Discover the latest cybersecurity MAP (Mapping Attack Patterns) and gain insights from Netflix cofounder Marc Randolph on what truly defines a company. And if that’s not enough, we present “The Future of Generative AI in 15 Charts” – a visual feast that brings the power of gen AI to life.


Gen AI holds immense promise, but navigates a treacherous path filled with both triumphs and pitfalls. From skyrocketing productivity to unexpected failures, it demands our attention and careful consideration. Join us in exploring its untapped potential and uncovering the secrets behind successful data leadership. Are you ready to dive into the world of Gen AI? Let the revolution begin!

About the Author

Bruno Aziza is a technology entrepreneur and partner at CapitalG, Alphabet’s independent growth fund. With a passion for data-driven innovation, Bruno shares his expertise and insights to empower decision-makers in harnessing the power of generative AI.

Categorized as AI

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